Privacy Statement
Effective Date: March 11, 2022
This Privacy Statement describes how Escape Room Races LLC dba LMH Experiences (“LMH”) treats information that LMH collects or receives from you through this website and other LMH websites, online locations, social media and mobile apps (collectively, the "Sites"), as well as through offline interactions and from third parties. This Privacy Statement together with the Terms + Conditions govern your use of the Sites.
1. Acceptance of Privacy Statement
Each time you access, use or browse the Sites or interact with LMH, or click on LMH's digital advertisements that may appear on third party sites or apps, you signify your acceptance of the then-current Privacy Statement. If you do not accept this Privacy Statement, please do not provide information to LMH, access, use or browse the Sites, interact with LMH, or click on LMH's digital advertisements. Should the Privacy Statement be revised, LMH will post the changes on the Sites and the new Privacy Statement will be effective 30 days after posting. When required by law, any material changes in the manner that we use or share personally identifiable information will apply only to information collected after posting of the revised Privacy Statement, unless we provide notice, have other communications with you or otherwise obtain your consent in accordance with applicable law.
2. Types of Information Collected
We may collect personally identifiable information from you including, without limitation, non-public information about you that you give to us in connection with your interactions with LMH and the Sites that help LMH identify you, such as first and last name, email addresses, employer name, home and business addresses, job role, telephone numbers, information regarding the events that you book, information that you provide relating to guests for any events you book, billing information, credit card information, dates of birth, transaction history, bank account and routing numbers, and other non-public information.
We also may collect non-personally identifiable information, including, without limitation, information that does not personally identify you as the individual to whom the information relates, such as information that is aggregated by LMH or a third party, or information that is not linked to contact information or other personally identifiable information about you. This would include information about your use of the Sites such as your IP address(es), usage statistics, browsing and navigational history when visiting the Sites and content you access or view when on the Sites, general geographic location such as the city from which your computer or device is connecting to the Internet, webpages requested and visited, timestamps, sites you visit prior to and after visiting the Sites, type of operating system you use on your computer (e.g., Microsoft Windows or Mac OS) or device (e.g., iOS or Android) to access the site, the type of browser you use (e.g., Firefox, Chrome, Internet Explorer, Safari), the domain name of your internet service provider; and information regarding your Internet location if and when you see LMH ads and whether you click on such ad.
3. How We Collect Information
We may collect personally identifiable information about you during your online and offline interactions with LMH and the Sites, such as when you:
Book an event;
Provide information regarding event guests;
Sign up to receive emails, promotions, alerts, announcements or newsletters;
Participate in any events, promotions, sweepstakes, surveys, questionnaires, or other activities (collectively, "Activities");
Communicate with LMH via the Sites or email or fax; and
Interact with LMH personnel, whether in person, on the telephone or via email.
LMH automatically receives and records non-personally identifiable information on our server logs from your browser as well as through other analysis of the Sites. Now or in the future, the Sites may use Google Analytics, a web analytics service provided by Google, Inc. ("Google"). Google Analytics uses cookies and other Collection Technology to collect and store anonymous information about you, which may include non-personally identifiable information. You can read Google Analytics' privacy policy at http://www.google.com/analytics/learn/privacy.html and Google Analytics Terms of Use at http://www.google.com/analytics/tos.html. The Sites may use certain features of Google Analytics based on Display Advertising, such as:"Demographics and Interest Reporting" to analyze information regarding the interests and demographics of users of the Sites. We use such non-personally identifiable information in the same manner as we use other non-personally identifiable information as described below.
"Remarketing with Google Analytics" to place ads on other sites directed to people who have visited the Websites.
LMH also may acquire personally identifiable and non-personally identifiable information from other sources (such as offline records or publicly available information), from third parties such as our business partners, Activities partners and sponsors, vendors, merchants and other third parties; and the owners or operators of sites or applications where our advertisements appear, some of which partner with LMH or with an advertisement network used by LMH. Non-personally identifiable information also may be obtained by these other sources from inferences based upon the sites you visit; third party data; information you share on other sites, social media platforms and applications; or demographics derived from profiles or accounts that you create, to the extent permitted in their privacy policies.
4. How We Respond to "Do Not Track"
Except as otherwise specified in this Privacy Statement, LMH does not alter the practices detailed herein based upon your selection of the "Do Not Track" setting or other "opt out" setting or feature that may be offered by your browser; however, LMH reserves the right to do so in the future without notice to you.
5. How We Use Your Information
We may use the information we collect:
For the purposes for which you provided the information;
To process and respond to your event bookings, requests and inquiries and provide services to you;
To alert you to new developments, promotions, specials, special events, products or services or other Activities and to administer same;
To send you announcements, promotions, and newsletters, and to personalize same;
To monitor and analyze information regarding your browsing and viewing preferences and to diagnose problems of the Sites;
To carry out internal operations and to analyze our users' demographics and interests;
To administer and process payments;
For administration and improvement of the Sites and to enhance the user experience and LMH's services;
To develop, deliver, and improve our services, content, and advertising;
To send important notices, such as communications about event bookings and other transactions on the Sites and changes to our terms, conditions, and policies;
For fraud prevention, internal operations, legal compliance, and other public and security related purposes; and
To enforce the Terms + Conditions and any supplemental terms and/or policies of LMH.
LMH may combine personally identifiable information collected through the Sites with information available from other sources (such as offline records or publicly available information). We will treat the combined information as personally identifiable information. Unless otherwise provided in our contract with you or pursuant to legal requirements, LMH stores all information collected until you instruct us in writing to remove personal information from our systems.
LMH also may use your non-personally identifiable information to present you with targeted content and advertisements (including on third party sites and apps) based on your past visits to the Sites and non-personally identifiable information collected over time by us and third parties. Such targeted content and advertisements may include marketing for the Sites our services, or the sites, products and services of LMH's business and advertising partners. Your non-personally identifiable information also may be used to analyze and develop advertisements and advertising campaigns, provide you with special offers and promotions and determine the effectiveness of same, optimize and determine the effectiveness of content and advertisements, analyze your interactions with the content and advertisements you are presented with, and how same relates to your visits to the Sites.
6. Communications with You
You authorize LMH to send email to you or telephone you to respond to your communications, and provide information to you about specials, promotions, new developments, special events, other Activities or services. Where required by applicable law, we will seek your prior written consent before doing so. Unsubscribe instructions will be included in each promotional email from LMH. Please note that unsubscribe requests may take up to ten (10) days to become effective. Unsubscribing will not stop you from receiving communications regarding your dealings with the Sites, transactions with LMH or technical information about the Sites.
7. Information Sharing with Third Parties
LMH may disclose the information it collects to others (i) that are merchants or vendors being engaged for the purpose of effectuating an event you booked or have inquired about; (ii) for purposes of outsourcing one or more of LMH's functions to service providers who work on behalf of or with LMH, including agents, vendors, merchants, advertisers, consultants and affiliates; (iii) to confirm or update information provided by you; (iv) in the event of any reorganization, merger, sale, joint venture, assignment, transfer or disposition of all or any portion of LMH's business or operations (including without limitation in connection with bankruptcy or any similar proceedings); (v) that are its business partners, Activities sponsors or partners for our internal purposes; or (vi) as otherwise authorized by you.
LMH also may share the information it collects with LMH's business partners, merchants and vendors or other third parties for their direct marketing purposes.
We also may share your information in response to a subpoena, legal order or official request, when we believe you have acted in violation of the Terms + Conditions or supplemental terms and/or policies of LMH, to investigate, prevent or take action regarding suspected illegal activities, fraud or potential threats, or to exercise legal rights or defend against claims, when we believe that doing so may protect your safety or the safety of LMH, or others, or as otherwise permitted or required by law.
Additionally, we may take personally identifiable information and de-identify it and share it in a de-identified or aggregated form with third parties, advertisers and/or business partners to analyze the Sites' usage or demographics, or improve our products or services, improve our user experience, or for similar purposes. We will not re-identify such data and we will ask our contracting parties to agree to keep the data in its de-identified form.
LMH will not use the email addresses of any LMH client event invitees for remarketing purposes without their permission. Additionally, LMH will not sell or otherwise provide said invitee email addresses to any third party.
The Sites use Quickbooks, a division of Intuit, Inc., which is a vendor's service, to process payments made through the Sites. The information you provide in the course of making payment(s) through the Sites is collected and stored by Quickbooks and may be used by Quickbooks for the following purposes: (i) providing and improving Quickbooks’s services; (ii) Quickbooks’s internal usage, including but not limited to, data analytics and metrics so long as such information has been anonymized and aggregated with other customer data; (iii) complying with applicable legal requirements and assisting law enforcement agencies by responding to requests for the disclosure of information in accordance with local laws; and (iv) any other purpose for which you have provided consent.
8. Children
The Sites are not directed toward children under 13 years of age nor does LMH knowingly collect information from children under 13. If you are under 13 years of age, you are not permitted to submit any personally identifiable information to LMH. If you are under 18 years of age, you may browse the Sites but you may not provide information to LMH, unless specifically stated otherwise.
9. Links
You may have the opportunity to follow links on the Sites to other sites that may be of interest to you. LMH endeavors to only link to reputable organizations. Because other sites may not be hosted or controlled by LMH, we are not responsible for the privacy practices of those sites or the content provided thereon. Therefore, the privacy policies with respect to other sites may differ from those applicable to the Sites. We encourage you to review the privacy policies of each other site. This Privacy Statement only applies to information collected and maintained by LMH.
10. Protection of Personally Identifiable Information
LMH uses reasonable administrative, physical and electronic security measures to protect against the loss, misuse and alteration of your information. No transmission of data over the internet is guaranteed to be completely secure. While we strive to protect personally identifiable information, neither LMH nor our service providers can ensure or warrant the security of any information you transmit to us over the internet. Any such transmission is at your own risk. LMH may process personally identifiable information on a server located outside the country where you live.
11. Updating Your Information
You are responsible for keeping your information current and up-to-date. You may update your information by modifying your account user profile and/or contacting us at 1-800-672-8310. We will use reasonable efforts to process any change you make; provided, however, that requests to delete information are subject to LMH's internal reporting, processing and retention policies and all applicable legal obligations. You also have the right, where provided under applicable law, to ask us not to process your personal data by contacting us at 1-800-672-8310. Where we can provide information access and correction, we will do so for free, except where it would require a disproportionate effort and provided the same is allowed under applicable law.
12. Your California Privacy Rights
LMH has adopted a policy of not sharing your personally identifiable information with third parties for their direct marketing purposes if you request that we do not do so ("Opt-Out Policy"). You may make such a request by sending us an email at events@LMHexperiences.com. When contacting us, please indicate your name, address, email address, and what personally identifiable information you do not want us to share with third parties for their direct marketing purposes. Please note that there is no charge for controlling the sharing of your personally identifiable information or for processing this request.
If you are a California resident and have provided personal information to a business without an Opt-Out Policy, you may be entitled by law to request certain information regarding disclosures of personally-identifiable information made by such business to third parties for the third parties' direct marketing purposes during the immediately preceding calendar year ("Disclosure Request"). Such business is not required to respond to more than one Disclosure Request per customer each year, or to respond to requests made by means other than through the contact information designated by the business for such purposes. However, please note that due to LMH's Opt-Out Policy described in the preceding paragraph, we are not obligated by law to adhere to your Disclosure Request or to provide you with the requested information.
If you are still interested in making a Disclosure Request, please contact us at events@lmhexperiences.com. In the Disclosure Request, specify that you seek your "California Customer Choice Privacy Notice." Please allow thirty (30) days for a response, but note that LMH is entitled by law to respond to your Disclosure Request by notifying you of your right to prevent the disclosure of personal information pursuant to our Opt-Out Policy (which is cost free to you).
If you are a California resident, California law also provides you with specific rights regarding your personal information, including the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months, the right to request that we delete any of your personal information that we have collected from you, subject to certain exceptions, and the right to opt-out of the sale of your personal information.
To make such a request, call us at 1-800-672-8310, or send a letter to:
LMH Experiences, LLC
3252 N Damen Ave. #1
Chicago, IL 60618
Please note that we are only required to respond to two such requests per customer each year.
You also have the right not to be discriminated against if you exercise any of your rights under California privacy law. You may designate in writing an agent to exercise these rights on your behalf. LMH may require you to verify your identity and provide documentation of your agent’s authorization before we respond to your request.
We may have collected the following categories of personal information of California residents in the past 12 months:
Identifiers such as a real name, postal address, Internet Protocol address, email address, or other similar identifiers.
Categories of personal information described in subdivision (e) of California Civil Code Section 1798.80.
Characteristics of protected classifications under California or federal law.
Commercial information.
Internet or other electronic network activity information.
Audio, electronic, or similar information.
Professional or employment-related information.
Inferences drawn from any of the information identified above.
This information is collected and used for the purposes disclosed in this Privacy Policy. LMH may have disclosed any of the above categories of personal information pursuant to an individual’s consent or under a written contract with a service provider for a business purpose in the past 12 months.
QUESTIONS? If you have any questions or concerns regarding this Privacy Statement, please contact us at hello@lmhexperiences.com Please note that email communications may not be secure. Accordingly, you should not include personal or other sensitive information in your email correspondence to the Sites or LMH.